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30-Day Startup PlaybookFirst 90 days at your startupLanding page checklist + Tool GuideProduct Development (MVP) made simple!Product Management Handbook + Tool LandscapeProduct Analytics + Customer OnboardingTiny Guide to UI/UXLaunch Path: Product Launch ChecklistProduct Hunt Launch ChecklistNo-Code cheat sheetLet's talk No-Code (How-to's + Tools)No-Code App Development Sprint🚀 Have an epic launch
Places to Launch + Promote your Startup[Slack Channels] Startup & Tech CommunitiesLanding page checklist + Tool Guide
A simple guide to creating "love at first sight"
💻 Simple steps to get your landing page right 😄
Want to have a great landing page? It is simple. build one which is;
- Short and sweet
- Content that generates confidence
- Easy design, less is more!
- Call to action, Important!
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☑️ Landing Page Checklist
Questions to ask (answer these first)
Who is your ideal customer?
What problem do they have?
Without your product what would they be doing?
How is your product unique?
What do you want them to do on your landing page?
Basic anatomy of any landing page
Hero focused on benefits
Product reveal with clear annotated product visuals
Social proof like testimonials or case studies
Call to action so visitors can act
Doubts addressed so visitors don't leave
Performance
Make sure it loads fast. That's it
Your copy
Plain simple language: avoid style over substance
Try building pain of current way, or before vs after
Focus on your USPs and 'why' they matter
Focus on benefits not features
Call to action (CTA)
Focus on one key call to action - your critical goal
Make sure the CTA contrasts with the page
Second CTA for those not yet ready to act
Repeat CTA before site footer
Fix CTA in the menu so it's always present
Address doubts near your CTA
Signup form
Reduce sign up fields
Repeat product benefits next to sign up form
Retarget people who don't complete the signup
Embed the first form field directly into your landing page
Measure results + learnings
Measure conversion before changing anything
Set up the funnel from the landing page to the activated user
Use exit-intent survey - why didn't you sign up?
Review click maps. What FAQs are viewed?
Look at soft conversion events: time on site,
Views on the pricing page, video plays
Expert Level
[Once you are a pro and ready to take your startup to its next level]
Different landing pages for different personas
Dynamic pages based on search ad keywords
A/B test your landing pages using Splitbee (analytics tool)
Build more complicated funnels using lead magnets and nurture campaigns
🦮 Your guide to an ultimate landing page
How-To’s + Tool Guide
Domain registration
How to choose a perfect domain name for your business?
Tools to search and register your domain
Landing page builder
Step-By-Step Guide
Logo Design
Where to find illustration sets
Tools and platforms where you play and build your landing pages
Wedsite hosting
Simple hosting guide
Places to host your websites and landing pages
Copywriting
Guide to good copywriting
Tools to assist you to write your marketing copy
SEO Friendly & Keywords
How to do your keyword research
Tools to help with your keyword research
Social proof
What is social proof
Tools to turn lead to customers and increase the credibility
Email capture and marketing
Guide to building an email list
Best practice guide to email capture
Tools to capture email & email marketing
Chatbot integration
Why?
Tools to integrate a chatbot into your website
Website analytics
The website analytics strategy guide
The Ultimate Guide to Google Analytics
Tools to track your website performance
Legals
What and why are a cookie and privacy policy?
Tools to help your write your cookie and privacy policy
Feedback
Beginners guide
Learn more about user behaviour analytics, web analytics, feedback and onboarding
Tools you need to collect customer feedback, create surveys and get insights
Website monitoring & performance measuring
Important metrics
Tools to test your site's performance
Credentialing
A quick guide to website credentialing
Onboarding Flows
Our friends at onboarding.study put together amazing resources to understand, analyse and implement how 200+ SaaS companies use onboarding to have better adoption and retention rates. Learn more 👇

And more on in-app onboarding tactics;
📚 Learn more about business around landing pages and websites
Looking for a more in-depth understanding of every aspect of SEO, Copywriting and everything related to social media marketing, your one-stop-shop - Neil Patel:
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Let the workflow work for you.
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Page Contents
Landing page checklist + Tool Guide💻 Simple steps to get your landing page right 😄☑️ Landing Page ChecklistQuestions to ask (answer these first)Basic anatomy of any landing pagePerformanceYour copyCall to action (CTA)Signup formMeasure results + learningsExpert Level🦮 Your guide to an ultimate landing pageDomain registrationHow to choose a perfect domain name for your business?Tools to search and register your domainLanding page builderStep-By-Step GuideLogo DesignWhere to find illustration setsTools and platforms where you play and build your landing pagesWedsite hostingSimple hosting guidePlaces to host your websites and landing pagesCopywritingGuide to good copywritingTools to assist you to write your marketing copySEO Friendly & KeywordsHow to do your keyword researchTools to help with your keyword researchSocial proofWhat is social proofTools to turn lead to customers and increase the credibilityEmail capture and marketingBest practice guide to email captureTools to capture email & email marketingChatbot integrationWhy? Tools to integrate a chatbot into your websiteWebsite analyticsThe website analytics strategy guideThe Ultimate Guide to Google AnalyticsTools to track your website performanceLegalsWhat and why are a cookie and privacy policy?Tools to help your write your cookie and privacy policyFeedbackBeginners guideLearn more about user behaviour analytics, web analytics, feedback and onboardingTools you need to collect customer feedback, create surveys and get insightsWebsite monitoring & performance measuringImportant metricsTools to test your site's performanceCredentialingA quick guide to website credentialingOnboarding Flows⚙️ Automate!👩🏻💻 No-Code web app builders































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